About
Axora is an AI transformation company
We help operators turn AI noise into measurable outcomes across conversion, revenue, margin and operational efficiency.
What Axora is
Axora identifies where AI can materially improve business performance - then designs, builds and deploys working systems into live operations. Not slide decks. Not proof-of-concepts that never ship.
We work with operators and leadership teams to target specific metrics: faster response times, higher conversion, better margin, reduced waste. Every engagement starts with a success metric and ends with a deployed system.
Team
Operators, investors, and AI builders. Between us we've scaled and exited businesses, deployed AI inside Fortune 500s, and reviewed 300+ startups for institutional capital.
Roshan Sood
Co-founder & CEO
Built and exited a healthcare group to a private-equity-backed buyer. Experience across E-commerce, SaaS, AI & Events. MBA from IESE Business School. Leads commercial strategy and Axora's GCC market entry.
LinkedIn
Pavel Linshits
Co-founder & CRO
Four years at Delin Ventures as Investment Associate, reviewing 300+ startups across fintech, healthtech and consumer tech. Previously Founders Associate at Circle Health (Berlin). Leads Axora's UK projects. Oxford graduate; MBA from IESE Business School with an exchange at Kellogg.
LinkedIn
Ajay Rajnikanth
Co-founder & CTO
Scaled Apple's B2B distribution business in Southern India from $33K to $1.8M monthly revenue, expanding from 160 to 1,200 retail stores. Previously a software engineer at Crypto.com, shipping in regulated, high-scale environments. AI implementation and product strategy at OpenFarming. MBA from IESE Business School.
LinkedIn
Balakrishnan Suresh
Data & AI
Product and data strategist with Fortune 500 delivery experience. At AB InBev, led 0-to-1 development of a global marketing optimisation suite scaled to 50+ team members. At Mu Sigma, advised Nike, Mercedes-Benz, Home Depot and Microsoft on data-driven strategy. Founding President of the IESE Data & AI Club. MBA from IESE Business School.
LinkedInPlatform & partners
Axora is the GCC operating and implementation partner for Jiva.ai, a patented model fusion technology with live deployments inside the NHS, Roche, and UK government bodies. Jiva powers the AI infrastructure behind Axora's enterprise transformation work.
Why Axora is the right partner
We combine operator experience with investment rigour and AI platform capability. That means we understand unit economics, payback periods and what "good" looks like inside a P&L - not just what's technically possible.
We're outcome-first and deployment-first. We speak the language of operators and CFOs, not just ML engineers. If we can't move a number that matters to your business, we'll tell you before we start.
If you want AI that improves performance - not experimentation - let's talk.
We'll figure out where AI can move a number that matters to your business.